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La logistica è una nuova alternativa all'istruzione superiore per i diplomati?

Creato: 03/09/2025

Aggiornato: 03/09/2025

Per anni, la saggezza convenzionale è stata quella di far proseguire gli studi a chi aveva abbandonato la scuola. Che si trattasse di college, università o formazione professionale, il messaggio era sempre lo stesso: prima lo studio, poi il lavoro. Ma questa visione sta iniziando a cambiare. Di fronte all'aumento delle tasse universitarie, al crescente indebitamento e all'incertezza sul valore di una laurea, molti giovani stanno rivalutando le loro scelte.

Allo stesso tempo, il settore della logistica è alla ricerca di nuovi talenti. Offre guadagni immediati, sviluppo strutturato e prospettive di carriera a lungo termine, il tutto senza i costi dell'istruzione superiore. La questione non è più se la logistica possa essere un'opzione di ripiego per chi ha abbandonato la scuola, ma se rappresenti una vera alternativa all'università.

Un settore che ha bisogno di talenti

La necessità di nuovi ingressi nella logistica è pressante. La Road Haulage Association (RHA) ha avvertito che il Regno Unito deve assumere 200.000 nuovi autisti di camion nei prossimi cinque anni - l'equivalente di 40.000 autisti all'anno - per mantenere in movimento le catene di approvvigionamento ed evitare che si ripeta la carenza di personale registrata nel 2021.

Se si allarga lo sguardo al livello europeo, la sfida è ancora più cruda. Nel 2023, l'Europa si troverà ad affrontare una carenza di oltre 233.000 autisti professionisti - una cifra che si prevede salirà a 745.000 entro il 2028 se non verrà affrontata. L'età media dei conducenti è di 47 anni, con quasi il 30% di età superiore ai 55 anni, a sottolineare l'avvicinarsi dell'ondata di pensionamento. Tuttavia, solo il 5% dei conducenti ha meno di 25 anni. Senza nuovi ingressi, il settore rischia di fermarsi.

Non si tratta semplicemente di riempire i taxi. Si tratta di salvaguardare il buon funzionamento delle economie. La carenza di autisti ha effetti a catena che toccano tutto, dagli scaffali dei supermercati ai progetti edilizi.

Nelle parole di Sally Gilson, responsabile delle politiche per le competenze della RHA (https://trans.info/en/rha-driver-shortage-404538): "Se vogliamo garantire al settore un futuro a lungo termine, dobbiamo assumere, formare e mantenere decine di migliaia di autisti all'anno per soddisfare la domanda. Con l'invecchiamento della forza lavoro, dobbiamo anche attirare più giovani nel settore. Per riuscirci, dobbiamo dare priorità a opzioni di formazione flessibili e finanziate".

Nel frattempo, i dati Eurostat mostrano che nel giugno 2025 la disoccupazione giovanile nell'UE era pari al 14,7%, con 2,857 milioni di giovani senza lavoro, dato che è rimasto costante mese su mese. Queste cifre rivelano un notevole divario di opportunità per i giovani che hanno abbandonato la scuola. In un momento in cui molti si trovano di fronte a prospettive poco rosee, la logistica offre un percorso di chiarezza, formazione e indipendenza finanziaria.

Cambiamento di percezione

La percezione della logistica come lavoro di ultima istanza sta cedendo il passo al riconoscimento dei suoi vantaggi tangibili. Un recente Motor Transport feature mette in evidenza fattori quali la sicurezza del lavoro, l'affidabilità della retribuzione, la flessibilità dei modelli di lavoro e la possibilità di viaggiare. Per molti, è proprio questa combinazione di vantaggi che contraddistingue la logistica. Inoltre, gli apprendistati e i programmi per laureati consentono ai giovani assunti di acquisire qualifiche e di fare esperienza pratica.

Come commenta Matthew Bellamy, amministratore delegato di SNAP: "Per chi ha abbandonato la scuola, la logistica non è solo un'alternativa. È una corsia preferenziale per una carriera qualificata e pronta per il futuro. Si inizia subito a costruire esperienza e indipendenza, senza i costi e i ritardi dell'università".

Sebbene la guida sia il ruolo più visibile, la logistica comprende molto di più. I diplomati possono passare al magazzino, alla pianificazione, alla tecnologia o al servizio clienti, prima di passare alla leadership. La digitalizzazione della logistica ha anche creato una domanda di nuove competenze (analisi dei dati, ottimizzazione dei percorsi e gestione della sostenibilità) che attraggono una generazione di nativi digitali.

SNAP, ad esempio, collabora con le flotte di tutta Europa per fornire strumenti digitali che supportano il benessere dei conducenti, li aiutano a trovare parcheggi sicuri e semplificano le operazioni quotidiane. Questi investimenti non riguardano solo l'efficienza, ma anche la possibilità di rendere la logistica un percorso di carriera credibile e attraente.

"Il settore ha bisogno di volti nuovi con competenze digitali, capacità di recupero e una visione moderna", continua Bellamy. "I giovani che hanno abbandonato la scuola portano esattamente questo, e attirare più donne ci aiuterà ad adattarci ancora più velocemente".

Colmare il divario di genere

La diversità è una delle maggiori opportunità non sfruttate nella logistica. Secondo [la Banca Mondiale] (https://blogs.worldbank.org/en/europeandcentralasia/more-women-are-needed-in-transport-jobs-in-europe-and-central-as), le donne rappresentano solo il 23% degli impiegati nel settore dei trasporti e del magazzinaggio in Europa e in Asia centrale. I dati europei sono ancora più preoccupanti quando si parla specificamente di autisti: solo il 4% sono donne.

È essenziale incoraggiare un maggior numero di giovani donne a intraprendere la carriera logistica, come autiste, pianificatrici o manager. Non solo amplia il bacino dei talenti, ma cambia anche la cultura del settore, rendendolo più rappresentativo e resiliente. Evidenziare i modelli di ruolo femminili, creare ambienti di formazione inclusivi e migliorare le strutture di welfare sono passi pratici che possono rendere la logistica più attraente per tutti.

Troppo spesso viene dipinto come un settore dominato dagli uomini e fisicamente impegnativo. Sebbene questi stereotipi possano essere stati un tempo veritieri, sono sempre più obsoleti. Oggi il settore logistico si basa tanto sulla tecnologia e sul lavoro di squadra quanto sul lavoro fisico.

Il ruolo dei datori di lavoro e dell'industria

Affinché la logistica possa competere con l'istruzione superiore, l'industria deve agire su tre fronti:

Percorsi formativi: offrire apprendistato, certificazioni e tutoraggio per dare alle assunzioni un senso di progressione.

Welfare e strutture: garantire che i conducenti, in particolare i più giovani e i più diversi, abbiano accesso a parcheggi sicuri, aree di sosta pulite e ambienti di supporto.

● Storytelling delle carriere: mostrare la varietà dei ruoli e il potenziale a lungo termine del settore.

Per gli operatori, le motivazioni commerciali sono chiare. [Più della metà delle imprese di autotrasporto europee (https://talkinglogistics.com/2025/07/01/europes-truck-driver-shortage-whats-driving-it-and-how-logistics-leaders-are-responding/) dichiara già di non potersi espandere a causa della carenza di autisti. Quasi la metà cita il calo della produttività e il 39% afferma che i ricavi sono in diminuzione. Senza un cambiamento, la carenza di autisti non solo limiterà la crescita, ma eroderà i profitti.

Logistica come prima scelta

Il dibattito sulla formazione continua rispetto al lavoro non sarà mai univoco. Alcuni giovani continueranno a prosperare nelle università e nei college. Ma la logistica è un'opzione valida e lungimirante.

Per i diplomati significa retribuzione immediata, indipendenza e possibilità di progredire. Per l'industria, significa attingere a un bacino di talenti di cui c'è urgente bisogno. Per la società, significa rafforzare la resilienza di un settore essenziale.

La sfida è ora quella di far coincidere la domanda con la visione del settore: fornire formazione, benessere e opportunità in grado di competere con quelle offerte dall'istruzione superiore. Se ci riuscirà, la logistica non sarà solo un'alternativa all'università, ma un vantaggio.

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venerdì 19 dicembre 2025 • Notizie e aggiornamenti

LA VOSTRA FLOTTA È UN BERSAGLIO? DARE PRIORITÀ ALLA SICUREZZA IN UN MONDO TECNOLOGICAMENTE EVOLUTO

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Cybersecurity readiness must be a top priority for fleet owners and managers in the United Kingdom. The rapid digital transformation in the transportation and logistics industry has made fleets attractive targets for hackers. Learn about the cybersecurity trends fleet operators must be aware of and strategies you should adopt to lower your susceptibility to attacks.The advent of connected vehicles, push for fleet electrification, integration of Internet of Things (IoT) devices and reliance on automation have expanded the attack surface opportunistic cybercriminals can exploit to infiltrate your network.Vulnerable telematics back-end systems, insecure over-the-air firmware updates and buggy APIs are common entry points for phishers, data thieves, business saboteurs and ransomware attackers. Threat actors are also increasingly leveraging artificial intelligence to launch more believable scams.Falling victim to a cyberattack can cause more than extended, unscheduled downtime. A high-profile security incident can inflict severe reputational damage on your organisation and harm your business in the long term.Although your cyber insurance coverage may compensate you millions for losses, the financial impact can lead to insolvency — as happened to KNP Logistics in June 2025. An Akira ransomware attack exacerbated this major logistics group’s preexisting financial struggles, and let go of 730 employees.Every business is at risk from cyberattacks, but these strategies can help make your fleet management software and vehicles less vulnerable.A robust threat intelligence platform strengthens cybersecurity, as it allows you to proactively defend your assets from malicious actors and minimise your losses if they target you. Here are the primary ways to use threat intel to improve your security posture:Contextualisation enables your team to identify the perpetrators behind specific attacks, understand their motives and capabilities, determine what they want from your organisation, and comprehend their methods. Context transforms raw threat data into actionable intelligence, enabling you to inform your decision-making.Attackers evolve, so learning how they operated in the past is not enough to accurately anticipate their future actions. A threat intelligence platform can help you keep pace with known malicious actors and familiarise your team with relatively unknown ones. Some organisations use deception technologies to lure cybercriminals and watch them in action in a controlled environment.A software solution that can integrate into your company’s existing tools breaks down silos and allows threat intelligence to flow freely across teams. Cross-departmental collaboration is the key to implementing an organisation-wide cybersecurity strategy effectively.A threat intelligence platform can monitor your network activity and sense attack patterns early enough to notify your Security Operations Centre or IT professionals immediately. Early detection is vital to count threats before they infiltrate deeply into your system and cause more harm.Responding to urgent incidents involves less manual work with a threat intelligence platform. This software solution can orchestrate essential tasks to mitigate breaches, enabling your in-house cybersecurity professionals to focus on activities where human input is more impactful.Regulatory frameworks and data privacy standards are becoming more stringent over time. 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lunedì 08 dicembre 2025 • Notizie e aggiornamenti

TENDENZE DEI CAMION: PREVISIONI PER IL 2026

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Major changes are coming for the mobility sector.The next 12 months will bring some of the most significant regulatory and technological shifts European transport has seen in years. New emissions rules, driver-monitoring systems, hydrogen trials and autonomous pilots will reshape how fleets operate across the UK and EU.For operators and professional drivers, understanding these changes now will make the difference between adapting confidently and struggling to keep up. come into force in 2026, introducing new requirements for fleets. Nitrogen oxide and carbon monoxide limits will tighten further, with the permitted particle size dropping from 23 nanometres to 10. In addition, for the first time.Every new truck sold will need to comply with Euro VII. While vehicle pricing is likely to be affected, the bigger impact will fall on procurement timelines, fleet renewal cycles and long-term decarbonisation.. These monitor eye and head movement to identify early signs of fatigue or inattention, enabling safer interventions and supporting accident-reduction goals across Europe. By 2029, new cab designs must minimise blind spots through improved glass visibility rather than camera reliance. This will particularly influence urban operations, vulnerable road user safety and future vehicle specification.. After years of exemption, this change effectively brings smaller commercial vehicles under full drivers’ hours enforcement.For operators with mixed fleets, this means introducing:● new driver cards● regular data downloads● updated monitoring processes● revised routing and rest-time planningThousands of vehicles that previously operated freely will need compliance systems in place almost immediately. requires companies with more than 250 employees or €40 million revenue to collect and report verified CO₂ emissions – including Scope 3 transport activity.This will cascade through supply chains. 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giovedì 04 dicembre 2025 • Notizie e aggiornamenti

MANTENETE IL VOSTRO PARCO MACCHINE IN PERFETTA EFFICIENZA DURANTE LE FESTIVITÀ NATALIZIE

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As the holiday season approaches, you are likely preparing for a surge in delivery demand and more complex operating conditions. This seasonal pressure overlaps with winter weather challenges, creating a unique risk environment for fleets across the UK. The festive period brings extra stress to your vehicles and operations. From consumer-driven surges in mileage to the impact of cold weather on vehicle performance, several seasonal factors converge at once. Understanding these pressures up-front helps you prepare proactively and minimise disruptions across your fleet.Consumer activity , which increases delivery volumes, compresses schedules and raises service expectations. This surge means that even minor disruptions can escalate quickly, as fleets have less flexibility to absorb delays. With more journeys scheduled and tighter handover times, vehicle downtime becomes more costly. 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Even mild cold , making proactive winter maintenance crucial.Beyond vehicle strain, the holiday season and winter conditions also place pressure on drivers and operational workflows. Increased traffic, unpredictable weather and tighter delivery windows can lead to fatigue, stress and an increased risk of accidents. Careful scheduling, clear communication and proactive support for drivers are essential to maintain safety and ensure that your fleet continues to operate efficiently under these seasonal pressures.Maintaining steady operations during the festive rush requires more than reactive problem-solving. It necessitates deliberate planning across vehicle maintenance, driver readiness, technology utilisation and operational coordination. 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Planning for disruption ensures that unexpected issues don’t halt operations entirely.Use this checklist to make sure your team, vehicles and workflows are ready for the busiest stretch of the year:● Review historical traffic data and expected holiday congestion to build more efficient routing. Tools that monitor and report real-time conditions help reduce delays and fuel waste.● Check batteries, fluids, tyres, wipers and heating systems to prevent cold-weather breakdowns and improve driver safety.● Conduct brief refresher sessions on winter driving techniques, fatigue management and emergency protocols. This supports both safety and productivity.● Holiday mileage and cold temps can accelerate wear. A tighter maintenance schedule helps catch issues before they result in downtime.● Ensure that asset trackers and sensors are fully functional for accurate location and condition data during peak demand.● Many suppliers operate on reduced hours during the holidays. Secure parts and consumables in advance to avoid repair delays.Holiday and winter conditions amplify every small inefficiency. Preparing early helps prevent avoidable downtime, strengthens driver safety and keeps your operations moving through the toughest time of the year. With precise planning, reliable tools and a proactive maintenance rhythm, fleets can turn seasonal challenges into opportunities for better performance and customer satisfaction.Discover more from